MARKETING SKILLS TRAINING & MENTORSHIP

     Many organisations know they need a clearer direction, but don’t have the capacity to step back and properly plan it. That’s where I come in. I work with charities and social purpose organisations to research, shape, and deliver marketing strategies that are practical, realistic, and designed to work in the context you’re operating in. 

Every strategy starts with understanding your organisation properly. That means looking at your current activity, your audiences, your services, and the wider landscape you’re working in. I take the time to gather insight, whether through conversations with your team, reviewing what’s already in place, or exploring how your audiences engage, so we’re not guessing. 

From there, I develop a clear, practical strategy that sets out your priorities, messaging, channels, and actions in a way that fits your capacity and supports your goals.

The end result is something you can actually use. Not a document that sits on a shelf, but a working plan with clear direction, realistic steps, and the flexibility to adapt as things change. Whether you need a focused strategy for a specific campaign or a wider plan to guide your communications over the next year, I’ll help you move forward with clarity and confidence.

  Most charities feel the pressure to be visible, but without the time, confidence, or capacity to do it well. Marketing often gets squeezed in around everything else, becoming rushed, reactive, or left until it’s too late to make an impact. My training is designed to change that. 

I work directly with third sector organisations to build practical, usable marketing skills across teams, not just within a communications role. Because the reality is simple: the more your staff and volunteers understand how to capture and share their work, the more authentic, consistent, and credible your content becomes.

Whether you have a dedicated marketing team or not, a shared marketing mindset across your organisation makes a real difference. It helps ensure that the stories, impact, and day-to-day activity happening on the ground don’t get lost, especially in larger charities where regional work can often feel overlooked. I deliver bespoke training tailored to your organisation, as well as open workshops within communities, covering everything from idea generation and content creation to audience insight, planning, publishing, and using analytics to improve what you do.

Sessions range from half-day introductions to in-depth five-day masterclasses, all designed to be practical, interactive, and immediately useful. 

 Every organisation has a story thats worth telling, it just needs the right words and visuals to bring it to life. 

Whether you’re a community group, charity, social enterprise, or small business, we can help you share what you do in a way that feels genuine and gets people to listen.

From clear, engaging website copy and social posts to campaign materials, newsletters, and reports, we’ll help you tell your story with confidence. We understand how to shape messages for different audiences and causes, so whatever your focus, be it fundraising, awareness, or community engagement, we can make sure your communications reflect your values and inspire action.

Need help with blog posts, ad copy, video scripts, or something completely bespoke? We’ll work with you to keep your voice consistent and your message clear, so the people who matter most feel like they’re hearing it straight from you.